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"High Tech with a Soft Touch"
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| "In 1985, when Boyd Willat, of Day Runner
fame, made the decision to create a completely ergonomic writing
instrument, he first cleared his mind of all previously conceived
notions of writing instruments and asked the all important
question, "What would make the hand feel most comfortable
using a writing instrument?" Ten years later, in 1995, SENSA
was introduced to the world. |
| Through ergonomics research, it was determined
that an ideal weight could be created if properly counterbalanced.
Therefore, an aeronautical alloy was selected for its strength,
weight and unique properties that allow for both machining and
high tolerance press fits. |
| Next came experimentation with the materials for
a grip and plasmium™ was developed. The interactive plasmium™
filled gripping system has a morphic reforming quality. This is
possible through an interdependent relationship between the
contour of the inner spindle, shape of the gripping section jacket
and fluid characteristic of the plasmium™. The result is a truly
ergonomic, comfortable grip, which reduces the overall stresses
normally incurred through writing by over 50%. |
| The drive mechanism was designed to function
with one hand for both convenience and to assist an injured
percentage of the population. In order for this feature to
function without upsetting the carefully calculated balance, a
uniquely designed drive system was engineered within an incredibly
small motor house. |
| Even the clip was designed with form following
function. The contour was engineered for a snag-free feature to
protect clothing. The choice of materials was heat-tempered steel
for a lifetime of exacting tension. As it enters the barrel the
clip turns downward at a 180o angle and is press-fit
between the barrel and internal motor house. |
| The refill was the most simple selection of all
the many selections made for this writing instrument as there is
nothing comparable to the Fisher Space Refill designed for, and
used, on all NASA manned space flights. At 85 years of age, Paul
Fisher has spent over half a lifetime perfecting the consistency
and pigment of his exclusive inks. In the rear portion of the
refill a shot of nitrogen is injected prior to capping which
allows for the exclusive features of the Fisher Space refills
which function: |
| • underwater |
• upside down |
| • over grease |
• over photos |
| • in 0 gravity |
• 40ºF below 0ºF |
| • to 150ºF above 0ºF |
• for 3.5 miles! |
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| Even the coloring techniques in the original
SENSA pens utilize the latest technologies. The aeronautical
aluminum alloys are bathed in ultra high temperature vats which
permanently heat infuse metallic color particles into the metal. |
| In 1996 SENSA introduced the world’s first
Carbon Nickel Fiber pen. Carbon Fiber, heralded for its
lightweight and tensile strength, is used extensively in the
aerospace industry and as a primary material in the STEALTH
BOMBER. Nickel-plated carbon fiber was developed for electrically
sensitive components on the Space Shuttle. The fibers, woven
together, create a lightweight, extremely durable writing
instrument with a high-tech appeal. |
| SENSA is currently working with the world’s
leader in vapor deposit finishes. Titanium nitrates are applied in
a vacuum chamber at temperatures above 290ºF for an extremely
durable lifetime finish. With additional designs coming later in
1998, we are preparing for an immediate introduction of a vapor
deposit GunMetal Blue and Bronze SENSA pen. |
| SENSA has also developed a solid titanium pen,
now available. |
| The SENSA pencil has a floating, retractable
sleeve which allows for longer write out and stows inside the
pencil after use to prevent the snagging or tearing of clothing
which is common with traditional, non-retracting mechanical
pencils. |
| SENSA’s modular packaging was, of course,
designed for function with a futuristic appeal. Optic quality
resins are molded and attached with heat-tempered steel clips for
a tight, exacting action. The pen case functions as a modular
desktop pen rest and business card holder as second-use features.
Additionally it is three-way recyclable for those not intending to
use the case for the desktop features." |